A 35-vehicle transfer supplier digitized its phone-and-paper operation, growing agency partnerships from 3 to 45 (15x), lifting fleet utilization from 55% to 82%, and raising monthly revenue from ₺420,000 to ₺680,000 (62% increase). Within four months its digital booking rate reached 75%.
This case study is a representative scenario based on the aggregate experience of YolcuGo customers; the figures shown reflect typical results, and the company name is anonymized for client privacy.
The company ran its entire operation using phone calls and paper ledgers. Reservations were taken over the phone, driver assignments were made via WhatsApp groups, and customer data was stored in Excel spreadsheets. Without any digital presence, establishing new agency partnerships was extremely difficult.
The company worked with only three travel agencies and was entirely dependent on the requests they sent. Vehicle utilization was low — the average utilization rate for the 35-vehicle fleet was around 55%. During the off-season, vehicles sat idle while fixed costs exceeded revenue.
Driver management was also a significant challenge. There was no way to track each driver's location, availability, or performance in real time. When customer complaints arose, it was impossible to carry out an objective assessment independent of the driver. All of these issues created a serious barrier to the company's growth.
YolcuGo's supplier operations software was deployed, fully digitizing the company's entire operation. The fleet management module made it possible to monitor the status, maintenance schedule, and real-time location of all 35 vehicles from a single screen.
By joining YolcuGo's agency network, the company began receiving transfer requests from dozens of travel agencies through the platform. Having previously worked with only 3 agencies, the company established active partnerships with 45 agencies within six months.
The white-label booking site feature enabled the company to accept online reservations under its own brand. A driver performance tracking system leveraging GPS telemetry data made driving quality analysis possible. This comprehensive digital transformation significantly increased the company's revenue and operational efficiency.
“Before YolcuGo, everything revolved around phone calls. Now we receive automatic requests from 45 agencies, our vehicles never sit idle, and our revenue is up 60%. We achieved our digital transformation with YolcuGo.”
Genel Müdür
Transfer Company
Monthly revenue rose from ₺420,000 to ₺680,000 (62% increase), agency partnerships grew from 3 to 45 (15x), vehicle utilization climbed from 55% to 82%, and the digital booking rate went from zero to 75%.
The entire transformation — including setting up the fleet management module, joining the YolcuGo agency network, and creating a white-label booking site — was completed in 4 months.
The entire operation ran on phone, WhatsApp, and paper ledgers; with no digital presence the company worked with only 3 agencies, driver performance could not be tracked, and the 35-vehicle fleet's utilization stayed at 55%.
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